HOTTEST TICKET IN NASCAR AVAILABLE ON CYBER MONDAY – Fans Get One-Day Chance to Purchase Seats for IRWIN Tools Night Race

by Official Release On Wed, Nov. 21, 2012

BRISTOL, Tenn. (Wednesday, Nov. 21, 2012) – The most sought-after ticket in NASCAR Sprint Cup racing is available for a very brief time.

In a Cyber Monday offer, race fans have a one-day opportunity to grab seats for the Aug. 24 IRWIN Tools Night Race three months before they go on sale permanently.

Starting at midnight Nov. 26, continuing through the day Monday and ending at midnight, fans of Bristol Motor Speedway can visit or to make their purchase before the single-event tickets are made available Feb. 19. Seats are available in every section of the modern-day colosseum, including the highly sought-after Allison Grandstand (front stretch).

“While our season ticket sales are going well, we know there is a major interest in the IRWIN Tools Night race as well,” said BMS General Manager Jerry Caldwell. “With the Food City 500 in March being our main focus, this is a chance for fans who act now to get August tickets as well.

“This is a 24-hour window for our guests who cannot make it to the March weekend, and provides a chance for folks to give friends and family more than a gift. A ticket to Bristol is an experience they never will forget.”

Purchases will be limited to no more than 10 per customer, and are non-refundable.

Fans are encouraged to go online to take advantage of this pre-sale availability. Those without internet access may call 1-866-415-4158 to order their tickets.

Speedway Motorsports is a leading marketer and promoter of motorsports entertainment in the United States. The Company, through its subsidiaries, owns and operates the following premier facilities: Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Sonoma, Kentucky Speedway, Las Vegas Motor Speedway, New Hampshire Motor Speedway and Texas Motor Speedway. The Company provides souvenir merchandising services through its SMI Properties subsidiaries; manufactures and distributes smaller-scale, modified racing cars and parts through its U.S. Legend Cars International subsidiary; and produces and broadcasts syndicated motorsports programming to radio stations nationwide through its Performance Racing Network subsidiary. The Company also equally-owns Motorsports Authentics, a joint venture formed with International Speedway Corporation to produce, market and sell licensed motorsports merchandise. For more information, visit the Company’s website at


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