Shell Launches New ‘WINSday’ Promotion – Consumers Save on Fuel When Busch Visits Victory Lane

by Official Release On Thu, Feb. 17, 2011


Save On Pit Stops With A Limited Time Offer From Shell   Houston – Now, all motorists can saveeven more on fuel with two Shell $aver CardSMoffers. New cardholders will be rewarded for activating now with savings of 10 cents per gallon through April 30, 2011. Meanwhile, all cardholders will have a chance to save 22 cents per gallon throughout the year as part of a special racing promotion — “WINsdays with Kurt Busch”, driver of the No. 22 Shell-Pennzoil car.      

Shell Oil Products US (Shell) recognizes that Americans are continuing to approach purchasing decisions with a cautious stance, even for everyday staples such as fuel. Consumers are spending smarter, including comparing prices through digital technology and by using debit instead of credit.According to the most recent Federal Reserve Bank Payments Study, debit cards have become the No. 1 non-cash payment method.*

That’s a trend that bodes well for savvy spenders who use a check card that provides additional perks like the Shell Saver Card. The Shell Saver Card is a non-credit payment product exclusive to Shell that acts like a debit card by linking directly to cardholders’ checking accounts and offering savings at the pump.

$avings for New Cardholders As of today, all new Shell Saver Card holders will receive savings of 10cents per gallon on every grade of Shell Nitrogen Enrichedand Shell diesel fuel. After April 30, 2011, Shell Saver Card holders will continue to enjoy an everyday savings of two cents per gallon on all Shell-branded fuel purchases.   Further, consumers who activate a Shell Saver Card before April 30, 2011 will receive a limited edition racing-themed Shell Saver Card featuring the No. 22 Shell-Pennzoil Car that has an imprinted autograph by driver Kurt Busch.

All Cardholders’ Win-Win Offer If Kurt Busch wins a points raceduring the 2011 season, Shell Saver Card holders will receive a savings of 22 cents per gallon! The savings will be applicable when cardholders purchase Shell Nitrogen Enriched gasolines and Shell diesel the Wednesday following Kurt’s win — now known as “WINsday.”

The 2011 season will begin February 20 and 36 points races will be run through November 20, which means Shell Saver Card holders have 36 chances for savings on “WINsday” with Kurt! The enhanced savings will automatically register at the pump on a “WINsday”.

About the Shell Saver Card While Shell Saver Card earnings apply only to gasoline and diesel purchases, the card can be used for any purchases at Shell-branded stations except lottery tickets. Through Telecheck® and the use of personal PIN numbers, the Shell Saver Card offers safety mechanisms that enhance consumer security. Since the Shell Saver Card directly links to a checking account, applying for the card does not affect consumer credit scores, nor are there any application or annual fees.

“We know our customers want to saveon the cost of driving without sacrificing the quality of their fuel,” said Mark Theobald, US Consumer Cards, Shell Oil Products U.S.  He also noted it makes organizing family budgets easier by using one card that lists all Shell fuel purchases and offers cardholders earnings every time it is used, allowing consumers to get the most out of every drop of Shell gasoline. To learn more or apply, consumers may go online at     From gasoline cards to credit cards, the Shell Family of Cards addresses the diverse financial needs of today’s consumers with a range of payment options. For more information about the Shell Saver Card and the Shell Family of Cards, visit   Facebook:   *   Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, and has a network of approximately 6,100 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group [(NYSE:RDS.A) and (NYSE:RDS.B)].

Royal Dutch Shell plc is incorporated in England and Wales, has its headquarters in The Hague and is listed on the London, Amsterdam, and New York stock exchanges. Shell companies have operations in more than 100 countries with businesses including oil and gas exploration and production; production and marketing of Liquefied Natural Gas and Gas to Liquids; manufacturing, marketing and shipping of oil products and chemicals and renewable energy projects including wind and solar power. For further information, visit   INQUIRIES: Shell Oil Products US        Shell Media Line                 +1 (713) 241-4544 

Cautionary Note The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this press release “Shell”, “Shell group” and “Royal Dutch Shell” are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general. Likewise, the words “we”, “us” and “our” are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies. ‘‘Subsidiaries’’, “Shell subsidiaries” and “Shell companies” as used in this press release refer to companies in which Royal Dutch Shell either directly or indirectly has control, by having either a majority of the voting rights or the right to exercise a controlling influence. The companies in which Shell has significant influence but not control are referred to as “associated companies” or “associates” and companies in which Shell has joint control are referred to as “jointly controlled entities”. In this press release, associates and jointly controlled entities are also referred to as “equity-accounted investments”. The term “Shell interest” is used for convenience to indicate the direct and/or indirect (for example, through our 34% shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.

This press release contains forward-looking statements concerning the financial condition, results of operations and businesses of Royal Dutch Shell. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management’s current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements. Forward-looking statements include, among other things, statements concerning the potential exposure of Royal Dutch Shell to market risks and statements expressing management’s expectations, beliefs, estimates, forecasts, projections and assumptions. These forward-looking statements are identified by their use of terms and phrases such as ‘‘anticipate’’, ‘‘believe’’, ‘‘could’’, ‘‘estimate’’, ‘‘expect’’, ‘‘intend’’, ‘‘may’’, ‘‘plan’’, ‘‘objectives’’, ‘‘outlook’’, ‘‘probably’’, ‘‘project’’, ‘‘will’’, ‘‘seek’’, ‘‘target’’, ‘‘risks’’, ‘‘goals’’, ‘‘should’’ and similar terms and phrases. There are a number of factors that could affect the future operations of Royal Dutch Shell and could cause those results to differ materially from those expressed in the forward-looking statements included in this press release, including (without limitation): (a) price fluctuations in crude oil and natural gas; (b) changes in demand for the Group’s products; (c) currency fluctuations; (d) drilling and production results; (e) reserve estimates; (f) loss of market share and industry competition; (g) environmental and physical risks; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions; (i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, fiscal and regulatory developments including potential litigation and regulatory effects arising from recategorisation of reserves; (k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; and (m) changes in trading conditions. All forward-looking statements contained in this press release are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward-looking statements. Additional factors that may affect future results are contained in Royal Dutch Shell’s 20-F for the year ended December 31, 2008 (available at and These factors also should be considered by the reader. Each forward-looking statement speaks only as of the date of this press release, February 3, 2011. Neither Royal Dutch Shell nor any of its subsidiaries undertake any obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information. In light of these risks, results could differ materially from those stated, implied or inferred from the forward-looking statements contained in this press release. The United States Securities and Exchange Commission (SEC) permits oil and gas companies, in their filings with the SEC, to disclose only proved reserves that a company has demonstrated by actual production or conclusive formation tests to be economically and legally producible under existing economic and operating conditions. We use certain terms in this press release that SEC’s guidelines strictly prohibit us from including in filings with the SEC. U.S. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website You can also obtain these forms from the SE

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