New Driver Select Seating Sections Offer NASCAR Fans Unique Opportunity for Lowe's Motor Speedway Races

CONCORD, N.C. (Aug. 14, 2008) - Birds of a feather can now flock together at Lowe's Motor Speedway for the Oct. 11 Bank of America 500 NASCAR Sprint Cup Series race thanks to the speedway's new Driver Select seating sections.

For the first time, Lowe's Motor Speedway officials are offering a
$69 two-day ticket package in six designated driver sections where fans can enjoy two NASCAR races surrounded by fans of their favorite driver.

"We started thinking about the camaraderie and the environment that fans enjoy at a football game or basketball game, when they're surrounded by fans who are all rooting for the same team," said Marcus Smith, president and general manager of Lowe's Motor Speedway. "With the Driver Select sections, a Dale Jr. fan can enjoy sitting with only Junior fans, or a Jeff Gordon fan can root for the 24 while sitting with other fans decked out in blue and red. In addition to being a lot of fun, these Driver Select sections will save fans some money."

Each ticket package includes a seat in a driver's section for the Dollar General 300 NASCAR Nationwide Series race on Friday night, Oct. 10, and the Bank of America 500 NASCAR Sprint Cup Series race on Saturday night, Oct. 11. The $69 price represents a savings of $37 if the same tickets were purchased separately.
Represented in the Driver Select seating sections are defending NASCAR Sprint Cup Series champion Jimmie Johnson; four-time champion Jeff Gordon; series points leader Kyle Busch; NASCAR's most popular driver Dale Earnhardt Jr.; two-time champion Tony Stewart; and Kasey Kahne, who will attempt to become the first driver to sweep all three NASCAR Sprint Cup Series races at Lowe's Motor Speedway in a single season.

In addition to the innovative Driver Select sections, Lowe's Motor Speedway is offering several exciting upgrades to help fans make their experience at the world's greatest speedway even more enjoyable.

With the $129 Speedzone Party Pass, fans can enjoy food and beverage along with the amenities of the Heluva Good Hospitality Village, see special guest appearances by racing personalities and visit pit road prior to the Bank of America 500.

Then, for the ultimate in pre-race access, fans can upgrade to the Driver Introduction Pass. This $150 pass allows fans not only pit road access before the Bank of America 500, but also onto the Lowe's Motor Speedway frontstretch for driver introductions where they will see NASCAR's brightest stars prepare for the only night race in the Chase for the Sprint Cup.

Information on the Driver Select sections or any of the other special ticket packages available for the Oct. 11 Bank of America 500 can be obtained by calling the Lowe's Motor Speedway ticket office at 1-800-455-FANS or online at www.lowesmotorspeedway.com.