CONCORD, N.C. (March 8, 2012) – When an NHL team wins the Stanley Cup each player gets a chance to take the coveted trophy home for pictures with their family and friends. When Ricky Stenhouse Jr., won the 2011 NASCAR Nationwide Series Championship Ford’s Jamie Allison had a similar idea. The difference being his trophy can be driven.
Allison, director of Ford North America Motorsports, said he was going to do something special for the crew at Roush Fenway Racing to celebrate the Ford/RFR championship. He decided to loan out his personal, special-edition Boss 302 Mustang to the entire shop as a thank you for all of the hard work they put in last season.
The car was delivered February 1 and any full-time employee can sign up to drive the car for a night or weekend, and then document their travels. The photos and videos are being posted on Twitter @roushfenway #wherestheboss, on the Roush Fenway Racing Facebook page and on RFR’s Google+ page. Follow along for the ride!
Roush Fenway Racing is the winningest team in NASCAR history, fielding multiple teams in the Sprint Cup and Nationwide Series with championship drivers Carl Edwards, Matt Kenseth, Greg Biffle, Ricky Stenhouse Jr., and Trevor Bayne. Celebrating 25 winning years in 2012, Roush Fenway is the leader in NASCAR marketing solutions, pioneering its exclusive Roush Fenway OnTrack sponsorship measurement services, motorsport’s first team-focused TV show and its award-winning social marketing channel RickyvsTrevor.com. Visit www.RoushFenway.com, circle on Google+ at +Roush Fenway Racing, become a fan on Facebook at www.facebook.com/roushfenway and follow on Twitter at @roushfenway. For sponsorship inquiries call John Bauersfeld at 704.720.4621.
